Tag: Strategy

getting to know your customers

08/15/22

Getting to Know Your Customers Better Means Knowing What Makes Them Different

Getting to know your customers better means knowing what makes them different. Effective CRM strategy requires segmentation to create distinct groups from a pool with similar ...

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The Art of Listening to Manage Customer Relations

07/29/22

CRM: The Art of Listening to Manage Customer Relations

LMS utilizes CRM and data science in a customized methodology, but communication, relationships, and trust form the foundation of its ...

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04/22/22

What Is the Right Keyword?

A keyword or keyphrase is used in a search engine to indicate what content is on your website. If your potential reader is “speaking the same language” as you when they search, your keywords will ...

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03/25/22

A Domaine Name Says A Lot

A domain name says a lot, and it gives driving directions to your site on the World Wide Web, now 33 years old. If it calls out the name of your industry, you’re in luck. If someone else wants your ...

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Security and the user experience

07/19/21

Security by Design and Better User Experiences

it’s difficult to remember complicated passwords. In response, websites and applications mandate increasingly convoluted password requirements, which makes them harder to remember. So what’s a ...

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Customer Experience

07/12/21

Customer Experience in a Post-Pandemic World

Brick and mortar retailers must evolve to keep up with customer expectations, and one pathway to success is by blending the best of online convenience with quality in-person retail ...

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Guest Experiences

06/16/21

Building Better Guest Experiences by Design

A problem solved for one guest today can be another incremental step toward experiences that everyone can enjoy. It’s part of a virtuous cycle that leads to more successful, appealing, and ...

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Building a Better Business by Design

06/16/21

Building a Better Business by Design

Brands in any industry have to be concerned with delivering positive experiences to all stakeholders or risk them walking away. This means applying the same care for design into everything they do, ...

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Thinking Like a Hospitality Expert

05/18/21

A Hospitality Expert Mindset & Enhancing the Guest Experience

Guests want to know that they matter. Maximizing the guest experience creates lifelong customers and brand ambassadors who will return time and ...

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Inclusive Design Matters

04/30/21

Inclusive Design Matters: Making Sure Every Voice is Heard

Engaging with a diverse community of individuals provides the opportunity to improve the guest experience for ...

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Human-Centered Design Approach

04/23/21

Understanding the Human-Centered Design Approach

Human-centered design starts with learning directly from the stakeholders who the product or project will serve. Designers must come to understand them deeply in order to address their ...

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Diagnosing the Patient Experience

03/25/21

The Patient Experience: Diagnosing the Experience

Different points to diagnose the patient experience include Interactions with healthcare providers, access to information, wait times, and ...

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