Tag: Marketing

getting to know your customers

08/15/22

Getting to Know Your Customers Better Means Knowing What Makes Them Different

Getting to know your customers better means knowing what makes them different. Effective CRM strategy requires segmentation to create distinct groups from a pool with similar ...

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Fibroid Awareness

07/15/22

Hologic’s “Hey U!” Educates Women About Fibroid Awareness Month

July is Fibroid Awareness Month, and LMS partner Hologic, Inc. is focused on education with its Hey U! ...

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04/30/22

Mental Health is Still an Elephant in the Room

Mental Health Awareness Month is here. Though a rising tide of advocates presses for inclusion in the health care system, mental health is still an elephant in the ...

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04/22/22

What Is the Right Keyword?

A keyword or keyphrase is used in a search engine to indicate what content is on your website. If your potential reader is “speaking the same language” as you when they search, your keywords will ...

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03/25/22

A Domaine Name Says A Lot

A domain name says a lot, and it gives driving directions to your site on the World Wide Web, now 33 years old. If it calls out the name of your industry, you’re in luck. If someone else wants your ...

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promote holiday packages through email campaigns

02/25/22

Best Practices to Make Your Email Broadcast a Hit

Email broadcasts have evolved as the gentler version of what used to be email blasts. Today it involves sophistication. Legitimate businesses know it is a wasted effort to send an email where it ...

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Hologic Needed a Better Way to Market

02/15/22

CRM: How Well Do You Know Your Customer?

Customer Relationship Management (CRM) is a custom software solution built to create better relationships between businesses, partners, and end-users. It builds trust, loyalty and drives ...

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Corporate Gift Giving Cover

12/21/21

Corporate Gift Giving: The Next Generation

Spending the extra effort to create an event that the team wants to attend can turn mandated fun into a can’t miss event. A great event can make long strides in improving workplace culture. It’s ...

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Movember Man Mountain

11/06/21

Movember is Time to Change the Face of Men’s Health

Movember® began in Australia with Travis Garone and Luke Slattery, inspired by fundraising for women’s breast cancer. They reasoned that mustaches were out of style, and to grow one would ...

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10/01/20

How CRM Solutions Impact Breast Cancer Screenings

Breast Cancer Awareness Month is the perfect time to get the message out to schedule your mammogram, and our CRM solutions help Hologic reach as many of its clients as possible with targeted ...

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LMS Boosts Business by 200 Percent

09/10/20

Use CRM Data to Understand the Customer Journey and Increase Sales

Looking to understand the journey of your customer better, and potentially increase your sales in the process? Your CRM data is a valuable asset when seeking to accomplish both. ...

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08/07/20

Protect Yourself: Clean Data Means Better Decisions

No matter how detailed, information is useless if it can’t be properly processed due to bad data hygiene. When using big data, in fact, keeping it clean is just as important, if not more so, than ...

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