Feature Story

LMS Launches New Subsidiary Brand Focused on the Experience Industry

LMS Inc., a leading data-driven marketing and consulting firm, has created a subsidiary brand (GEM) to drive growth and promote innovation in the experience industry.

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Don’t Get Trapped by Bad Data Collection

As businesses grow dependent on the use of big data analysis to guide strategic decision-making, the quality of the information becomes even more critical.

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Dine and De-Stress: How Data Can Ease the Restaurant Experience

Restaurant dining shouldn’t be about rolling the dice. In today’s marketplace, consumers want consistent, convenient service when dining out, or they won’t come back. To keep customers satisfied, innovative businesses and chains can use data analysis to personalize service and find new ways to minimize diner frustration.

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Big Data Makes a Big Difference for Planet Earth

Earth Day provides businesses and private individuals the opportunity to reflect on how they can best protect their beautiful and fragile world.

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Why You Need to Secure Your Business Data

Data breaches can mean significant costs for businesses — both in money and damage to their reputations. It’s important to make data security a priority on a daily basis.

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How to Help Cruise Guests Avoid the Wrong Kind of Excursions

In the cruise industry, the offboard guest experience matters as much as it does onboard.

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Use Machine Learning to Cut Down on CX Development Distractions

As businesses in the Experience Economy wrestle with Big Data, the use of artificial intelligence (AI) guided by human insight becomes ever more important when dealing with data anomalies.

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Can You Smell What AI is Cooking?

Burger King has been encouraging customers to have it their way since the 1970s, but innovations in artificial intelligence (AI) and machine learning are giving restaurants the ability to know what customers want without having to ask.

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The Virtual Chef: Using Big Data for Cooking Suggestions

Artificial intelligence (AI) and Big Data analysis are two important ingredients in the recipe for innovation in the food and beverage industry. Developers are creating software that can tackle a chore that was once a matter of taste: creating recipes for home cooks.

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Keeping It Clean

As companies turn to Big Data analysis to transform their business models, ensuring the quality of that data has become more important than ever.

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Promoting Innovation in the Food and Beverage Industry

Digital technology is transforming the food and beverage industry as companies turn to Big Data analysis and artificial intelligence (AI) to find competitive manufacturing advantages. With the proper infrastructure to collect and analyze data, it can be used to provide insights into the supply chain, streamline processes and logistics, and help companies trim costs.

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Why Data Safety Matters in the Internet of Things

Big Data and the Internet of Things (IoT) are transforming the way businesses interact with their customers. Companies can collect and analyze massive amounts of customer data to power web applications, smartphone apps, and connected devices to provide hyper-personalized service.

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The $1 Trillion Question

Apple became the first U.S. company to hit a $1 trillion market cap in August 2018 through a laser-like focus on customer experience. Its rise to dominance over the past four decades provides a case study of how enhancing the customer journey can be the basis for success.

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A Prescription for Success

Digital technology is altering the healthcare industry and giving physicians more tools than ever before to help improve health outcomes for patients. Insights gathered from Big Data analysis and mobile health technology are being used to customize treatment plans and improve disease management.

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The Role of Data Science in Customer Experience

Data science is transforming the way that companies understand and serve consumers, providing tools to tailor their interactions with individual customers. We spoke with our very own LMS Data Scientist Vanessa Eaton about the role of this innovative field in personalizing the customer experience.

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Improving Patient Experience Through Smart Apps

Powerful smartphone apps allow health organizations to better help their patients manage their treatment and prescription options.

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