Feature Story

A Look into Machine Learning and How it Helps Businesses Succeed

Machine learning is an invaluable tool for businesses to find ways to serve their customers better, and identify areas where their teams can be better utilized. As we continue to look forward to the future, machine learning will play a larger role in business operations.

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Use CRM Data to Understand the Customer Journey and Increase Sales

Looking to understand the journey of your customer better, and potentially increase your sales in the process? Your CRM data is a valuable asset when seeking to accomplish both.

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Infographic: Data Visualization Benefits

Our brains respond to visuals better than any other type of information. With our brains so attuned to processing visuals, how can you employ Data Visualization to enhance your ability to transfer information?

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Using Data Visualizations to Inform Experience Design

To remain competitive, companies of any industry must understand the importance of creating innovative user-centered experiences. One tool available when participating in the experience design process is through the creative use of data visualization.

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Future Guest Safety and its Influence on Purchasing Decisions

The best hotels and vacation properties have long sought to distinguish themselves from the competition by providing a better guest experience than the place next door. In a COVID-19 world, the guest experience is taking on a new meaning.

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Protect Yourself: Clean Data Means Better Decisions

No matter how detailed, information is useless if it can’t be properly processed due to bad data hygiene. When using big data, in fact, keeping it clean is just as important, if not more so, than the actual data. Why? Because data is only as useful as its quality. The problems often start with faulty data management policies, leading to business mistakes and misguided decision-making. 

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Remote Working – Best Practices for Productivity

These days, it seems like just about everyone is working away from the office. Many businesses that never had any intention of using a remote working model have had to learn how to make it work on the fly. While our organization already had the infrastructure in place to make a seamless transition, over the past four months, other challenges of remote work have come into sharper focus. Read on to learn about best practices for a productive remote working environment.

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From Brick and Mortar Mailboxes to the Cloud

After the COVID-19 pandemic, the coming years seem to be full of uncertainties and new possibilities. Change is happening and the structure of businesses and long-standing institutions is in flux.

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How Brands Will Evolve Post-Pandemic

The coronavirus pandemic is rewriting the rulebook for all industries. As businesses reopen, public health and safety are a top priority, the need for quick implementation of touchless technologies and improved customer experiences are increasingly more important…

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Historical Takeaways for Business Leaders Today

When looking for inspiration, business leaders today can learn from the historical commanders who led successful campaigns. Historically, the winners of battles depended as much…

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