Feature Story

Historial Takeaways for Business Leaders Today

When looking for inspiration, business leaders today can learn from the historical commanders who led successful campaigns. Historically, the winners of battles depended as much…

Read More

Why Agility Matters

The secret to success in the modern marketplace is agility. Even traditionally structured businesses can benefit from adopting a more agile approach that allows them to better respond to changing customer preferences.

Read More

A Holiday to Remember: The (Gen) X, Y & Z of Personalized Guest Experiences

For decades, tourism companies have worked toward personalizing the experiences they offer to their guests, but with the advent of Big Data analysis and artificial intelligence (AI) tech, the playing field has shifted.

Read More

How Data Can Help Drive Great Restaurant Experiences

In the restaurant industry, it’s important to offer a quality customer experience to every guest, every time. The best brands are using Big Data to fine-tune their operations in order to offer customers seamless, personalized service.

Read More

How Understanding the Customer Journey Creates Better Brands

The customer journey maps out the customer experience — from the first engagement to the final transaction and beyond — giving companies a deeper understanding of the needs of their markets. Successful businesses focus on streamlining and individualizing the customer journey, creating memorable experiences that keep customers coming back.

Read More