Feature Story

Stay Ahead of Changing Food and Beverage Tastes

Tastes change. Fads come and go. Food and beverage companies have to stay on top of consumer preferences or risk losing market share. In this environment, Big Data analysis and artificial intelligence (AI) are increasingly being used to spot new taste trends.

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Are You Targeting the Right Travel Customers?

The consumer shift to online services and mobile applications for booking travel opportunities gives companies in the tourism sector the opportunity to better target potential customers.

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Top 4 Methods to Give the Gift of Customer Experience this Holiday Season

The holiday season can be hectic for consumers, from hunting for the best deals to deciding on brand purchases. However, companies can provide a seamless guest experience to eliminate holiday stress and retain the hearts of customers for years to come!

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Solving the Right Customer Problems with Design Thinking

Design thinking is an approach to problem-solving that focuses on the needs of customers and business within the constraints of rapidly changing technology. It’s a way to validate that what is being built is solving the right problem in a technically feasible way.

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Seamless Vacations Without Seeing the Stitches

Travelers want to enjoy relaxing vacations without glitches or frustrating setbacks. They expect the same experience during their entire customer journey, from when they book a hotel online to the moment they return home.

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From the Internet to the Front Door: Retail Solutions for Deliveries

Competition between online sellers and traditional retail businesses is transforming the retail environment. Brick-and-mortar sellers are moving into the delivery space to compete head-to-head with their online competitors.

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The Power of End-to-end Customer Engagement in the Travel Industry

Travelers are turning away from web-based travel services and relying on smartphone apps for booking flights and lodging. They expect quick, frictionless experiences from start to finish during their customer journey.

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Understanding Your Customer Journey

One of the secrets to success in business is understanding what people want.

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A Guiding Hand: The Virtual Concierge Effect In Tourism

Personal touch matters in the tourism industry, whether at the biggest resort or the smallest boutique hotel.

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Data: It’s What’s for Dinner

As far as the hospitality industry is concerned, there are no picky eaters. Instead, they entertain guests with a wide spectrum of tastes and dietary requirements to accommodate.

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Are You Targeting the Right Customers?

In a world of increasingly fragmented consumer attention and competing communication channels, marketing can seem disappointingly hit or miss for businesses.

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The Starbucks Experience: It’s More Than a Cup of Coffee

The Starbucks mission is, “To inspire and nurture the human spirit – one person, one cup and one neighborhood at a time.” It’s easy to say Starbucks is the largest coffeehouse company in the world. That’s because it’s more than buying a cup of coffee, it’s experiencing a good cup of coffee.

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Graveyard Of Bad Business Ideas [Infographic]

October is always full of fright and delight. You never know what you’ll get when you’re going door to door for treats or presenting new products to your audience.

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Technology Innovations in History: Radio [Infographic]

It’s easy to take inventions of the past for granted, especially with so many exciting innovations in this modern age.

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Environmental Sustainability in the Workplace [Infographic]

The Green initiative focuses on what people, teams, and companies can do differently for a more sustainable future.

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